Protecting Kids from Gun Marketing Act

# Protecting Kids from Gun Marketing Act - Summary **What the Bill Would Do** The Protecting Kids from Gun Marketing Act would restrict how firearm manufacturers and dealers can advertise guns to minors. The bill aims to limit marketing tactics that specifically target or appeal to children and teens, similar to existing regulations on tobacco and alcohol advertising. If passed, it would establish guidelines on where, how, and in what context gun advertisements can appear. **Who It Affects** The bill would primarily impact gun manufacturers, firearms retailers, and media companies that run gun advertisements.

It would also affect young people and parents, as it seeks to reduce youth exposure to gun marketing messages. Gun rights advocates and Second Amendment groups would likely oppose it, while gun safety organizations would likely support it. **Current Status** The bill is currently in committee (S 2154 in the 119th Congress), meaning it has been introduced but has not yet been debated or voted on by the full Senate. Bills in committee status have an uncertain path to passage and may not advance further in the legislative process.